What is in the Cloud?

What is in the cloud?

Although 95% of people are using cloud services today, most users aren’t aware of it and nearly a third think it actually has to do with the weather. Others avoid using the cloud because they worry about their own privacy and security. Let’s look at just how much people understand about the cloud, as well as some common misbeliefs.

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26 Reader Comments
to “What is in the Cloud?”
  1. The primary information this article is in a graphic, in colors are that hideous and inappropriately combined and fonts that can’t be enlarged to user’s need… -that will cause no end of anguish to visually impaired users,

    • zonealarm ON

      Actually, if you read above the infographic itself, you will find “Click to enlarge“. Your opinion of our use of color being hideous and inappropriately combined is, well, your entitled opinion.

      • When I clicked to enlarge in Firefox 19.0, it got smaller – about 2″ wide on a 15″ screen. I had to go back to the original rendition and use CTRL-PLUS to make it bigger. Clearly blue text on a blue background is a poor choice of colors. If it were actual text you could select the text to increase the contrast I have done that many times, but that trick doesn’t work on text in a picture.

        • zonealarm ON

          When you click on the image to enlarge, click on it again and the image will render in 100% view, giving you a max dimension of 745px × 2,313px

      • OK, I agree the colors are hideous and I clicked on the enlarge button…nothing…went to your site and retracked to the site and clicked again…nothing. I have 20-15 eyesight and found it hard to read on a 17″ screen. I also thought there could have been more information on what the cloud is and how people are using it.

  2. John Skiles ON

    The graphics are cute but render the text virtually (pun not intended) unreadable.

    • zonealarm ON

      If you above the infographic, we’ve noted that you can “click to enlarge”. Once you do that, click again to view in 100%.

  3. Paul Buchman ON

    I use the cloud as little as possible because of security and privacy concerns. There have been too many hacks, too many ids and other data stolen for me to trust the cloud. I use no social media sites and I accept cookies only when required by a site that I need. I delete all history each time I close my browser. I don’t store any data in the clouid. I like ZoneAlarm because it makes it easy for me to prevent software on my PC from using the Internet. I’m willing to trade convenience for security.

    • I would echo your sentiments here. Although I may not avoid contact with the cloud as zealously I have avoided social media as much as possible. I found nothing on the graphic to dispell my fears regarding security or privacy issues and I certainly don’t believe the cloud “eliminates the need for tasks such as backing up files to hard drives…” as I certainly want more than one location for my precious files. And there are still time and places when my phone or laptop are not within internet coverage areas.

      Are there really 95% of people using cloud services today? I wouldn’t have thought 19 out of 20 people on the planet had or used internet-capable devices. Maybe that includes using an EFTPos machine at the local supermarket?

    • EducConsumer ON

      You and me both Paul! I am an IT person of 30+ years and I would never store anything in the cloud. Now that medical facilities are using online medical data storage; only data that cannot be used to falsify my identitiy is out there. But I think in the future that will be more tricky to safeguard.

  4. I am well aware of what the cloud is, but as you have pointed out, why go there if I already have the software on my computer for my own use? Why, then, would I store my data on the cloud if the program creating the data is on my computer? Makes no actual sense. The cloud might be great for all the mobile device users that are on the internet – in fact I would guess it is aimed at them, but for PC users that already have their software and storage, it makes no sense. Yes, I can access the same data from any computer that can access it on the cloud, but you know what? I can on the thumbdrive I carry the data on just as easily. No, I prefer to be away from anything that gives the government – notice, I don’t feel concerned about hackers, just the government – easy, ready access to my data as we all know everyone allows them to do what every they want when it comes to accessing records. At least, while it is on my computer at home, I can say it’s my fault they got the data, knowing that the cloud is a sieve when it comes to governments. Sometimes convenience is, well, convenient, but for who?

  5. to cloud or not to cloud, that is the question.. answer is user beware, like everything else there are advantages and disadvantages.
    use the cloud to store your files and access them from anywhere and any computer, don’t use the cloud and carry your computer with you wherever you go.
    any one with a little computer knowledge and some time on their hands can tap into any service on the net.

  6. I’m a 73 year old retired engineer. I have cataracts so I use a 27 inch monitor and reverse (green on black) video in my browser. I couldn’t read anything but the largest typeface at the top and the second largest typeface in the second line only when there was good contrast with the background. Try hiring a geezer like me to view your magnificent artistic creations and then you’ll give up on the pastel colors! I gave up on your software because of your artistic leanings. I couldn’t read the screens.

    • zonealarm ON

      If you read above the inforgraphic image, we mention that you can click on the image to enlarge. Have you tried that?

  7. Frank Z ON

    Really, the only comment is about Color. What about the message being delivered? No wonder Obama got elected! I would not use the cloud for private files because the government can demand them from a company for no reason, and 99.9% of the companies would comply. Security should be the major concern.

  8. Okay people, maybe the graphics are not the best, but the information is relevant and timely. It is not difficult to enlarge the copy to be easily readable, if you follow the instructions.
    I trust and depend on Zone Alarm for protection and have been pleased for years.
    Thank you Zone-alarm for the alert. Keep them coming.

  9. No comment except that the font was so small and light colored I couldn’t read anything. Who designed this, someone with superman eye sight?

    • zonealarm ON

      If you read above the inforgraphic image, we mention that you can click on the image to enlarge. Have you tried that?

  10. Stanton Davies ON

    Have struggled so much to read this information that the message is lost on me. Would love to understand the Cloud more so will now Google it, so thanks for that.
    I did, with difficulty, expand the graphic to full width of 17inch widescreen but legibility is still poor due to choice of typeface, colours and contrast. Remember, style is no use if the message gets lost.

    • zonealarm ON

      Thanks for your feedback. We had no idea that the color scheme we used made it such a chore for people to read the infographic.

  11. Cesar Figueiredo ON

    When it comes to the cloud, it is obvious the main goal of the companies and governments is to have all possible and updated information about everybody and every enterprise, as much as they can. So, privacy is seriously hurt by the cloud, and to me privacy is priceless. My data do not include anything illicit, but I simply do not want them to be shared and possibly misused by people who I do not know. I avoid the cloud as much as I can, of course not to the point of preventing myself from doing things I need. I keep my data stored on my own media, under my control. Passwords and other ‘security’ measures do not prevent companies’ IT personnel from accessing the data stored in the cloud under their control, the same way as, for example, our data can be retrieved by the IT professionals of a bank without our passwords or personal permissions. I think people should always remember real clouds may be good or bad, depending on the circumstances and the kind of clouds, but real clouds are usually unavoidable. The cloud we are writing about is avoidable, so why should we put our privacy and security at risk? Using the cloud is not safe. New trends are not necessarily good for everyone, who must analyze the pros and cons before adhering to them.

    • EducConsumer ON

      True, who would choose to fly their small airplane through a Cumulonimbus (storm) cloud? Meaning, why would individuals choose to throw caution to the wind with their personal data by releasing it to the electronic cloud.

Trackbacks

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  3. [...] ZoneAlarm explique cette situation en avançant que les internautes sont méfiants vis à vis du cloud pour des raisons de coûts, de sécurité ou de confidentialité dans un tiers des cas. Et si 9% d’entre eux n’utilisent pas les services du cloud car ils possèdent déjà des logiciels offrant les mêmes fonctionnalités, 15% avouent que c’est par manque de connaissances. [...]

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